Clean Beauty. What Does That Actually Mean?

Kleer
3 min readFeb 14, 2023

So, what’s the deal with clean skincare being better for the planet? Well, you know those harsh chemicals and shady ingredients we talked about? They’re not just bad for our skin, they’re also bad for the environment. Many of these ingredients can be toxic to wildlife and contribute to environmental pollution. For example EDTAs like calcium diasodium or tetrasoudium may pose a threat to aquatic life due to their inability to degrade in the environment and their presence in waters. Unfortunately, this ingredient might be on the label of one of your producrts :-(. Clean skincare products, on the other hand, use natural, biodegradable ingredients (shameless Kleer plug ;-), that are better for the environment.

Now, let’s talk about why buying from a company that matches your values is important. Values like sustainability, planet conscience, trust, transparency, and philanthropy. When you buy from a company that aligns with your values, you’re supporting a business that has the same priorities as you do. And, let’s be real, who doesn’t love to feel good about the purchases they make?

For example, if sustainability is important to you, look for companies that use eco-friendly packaging, minimize waste, and source their ingredients from sustainable suppliers. If being planet conscience is important to you, look for companies that participate in initiatives to reduce their carbon footprint and protect wildlife habitats.

Trust and transparency are also important values when it comes to skincare. You want to know what you’re putting on your skin, and you want to trust that the ingredients are safe and effective. Companies that prioritize these values will have transparent ingredient lists and be open about their manufacturing processes. Some even undergo third-party testing to ensure the safety and efficacy of their products.

And finally, philanthropy. Many of us want to support companies that give back to their communities and make a positive impact in the world. Companies that prioritize philanthropy may donate a portion of their profits to charities and causes they support or actively participate in volunteer work and community outreach programs.

So, there you have it folks! Clean skincare is not only better for your skin, but it’s also better for the planet. And, when you buy from a company that aligns with your values (kleer Skincare, wink wink), you can feel good about the impact your purchases are having on both your skin and the world.

In conclusion, when it comes to skincare, it’s all about making conscious choices. Use clean skincare products that are free from harsh chemicals and shady ingredients (Unkleer List) and buy from companies that align with your values. Your skin (and the planet) will thank you!

Samuel S

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Kleer

Modern skincare should actually…care. About sustainability, inclusivity, and compassion. About the ingredients it uses and the partners it chooses.